Type
Identity, Web
Role
Identity, Packaging, Web Design, Web Development

MarcDeck is a custom deck of playing cards featuring the work of 54 international artists. The deck includes a wide range of mediums to showcase a diverse group of designers, illustrators, and artists from around the world.

custom deck of playing cards in bedsheets

International Pocket Gallery

MarcDeck is a unique deck of playing cards designed through a collaboration of artists, designers, illustrators and innovators from around the world. The project acts as a method of promotion as well as a way to connect a diverse group of artists who wouldn’t typically have the opportunity to collaborate. The Deck includes 52 illustrated custom playing cards, 2 jokers, and an info card that lists the contributing artists, their respective card, and means of contact.

Curating the Collection

The collection was curated to showcase the diverse mediums and methods by which creatives produce their work. Most of the connections were made over the internet across numerous languages — a testament to the ability for art and design to connect individuals without the need for traditional language.

Packaging

Bright red and black directly relate the project to the suits in a deck of cards. Aside of the vibrant red, subtle branding was used to put the focus on the individual card designs. The sketched line is reflected over each axis to keep from marking the cards without using the typical 4-quadrant symmetrical pattern.

eCommerce

Decks were sold both in-store and online. The online experience showcases both the cards and the artists to offer a supplemental digital platform to showcase and link their work. A map indicates the all of the locations represented in the deck.

custom playing card with illustrations
red and black card design
custom playing card packaging design

Packaging

Bright red and black directly relate the project to the suits in a deck of cards. Aside of the vibrant red, subtle branding was used to put the focus on the individual card designs. The sketched line is reflected over each axis to keep from marking the cards without using the typical 4-quadrant symmetrical pattern.

custom illustration of king of spades
graphic design blue and orange 4 of clubs
custom designed 8 of spades playing card

Digital Platform

Creating an online shop provided the ability for international purchases. The website features an interactive homepage that shuffles the cards around the screen. A 3D model of the product is placed on the product page to view all side of the deck. Each artist, their location, and information is included in the artist section with a link to their portfolio of work. The site acts as both an eCommerce platform and a digital showcase.

screenshots of web design for custom playing cards
mobile screenshot of artist profile design
mobile screenshot of custom playing card
web design for custom playing cards
mobile view of playing card home page design

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Marcd is a multidisciplinary, full-service creative studio based in Brooklyn, New York. We design and develop things like websites, identities, and experiences.

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